In the early 1920s, the founder of Vitamix, W.G. Barnard was a self-taught salesman of modern home products. In 1937, he introduced an all-new product to his line - the blender. This was the very first Vitamix machine. Today, Vitamix has been in business nearly 90 years and continues to grow. Some things have changed, but much has remained the same. New products are introduced nearly every year, but every Vitamix product, both commercial and household, is still built at the world headquarters in Cleveland, Ohio. Vitamix is still family-owned and operated, and the company is still firmly focused on the importance of quality and customer service. Vitamix will remain true to its mission: to be the best blending equipment company in the world.